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Tuesday, December 31, 2024

Google Ads object & campaign overview/class-27

Google Ads object & campaign overview

Google Ads object & campaign overview





→ To create a Campaign button

→  You can see 7 of the objects.

 

1/ Sales → Drive sales online, in-app, by phone, or in-store. 

2/ Leads → Get leads and other conversions by encouraging customers to take action.

3/ Website TrafficWebsite traffic Get the right people to visit your website. 

4/ App Promotion → Get more installs, engagement, and pre-registration for your app.

5/ Awareness → Reach a broad audience and build interest in your products or brand.

6/ Local store visits → Drive visits to local stores, including restaurants and dealerships.

8/ Create Campaign → Choose a campaign type first, without a recommendation based on your objective.



If you need a Website traffic campaign so click on Website traffic.  —----> continue 


  1. Search– Get in front of high-intent customers at the right time on Google Search.


  1. Performance Max: Reach audiences across all of Google with a single campaign. See how it works. —-> continue 



Performance Max

Bidding

Bidding

Customer acquisition

Campaign settings

Asset generation

Asset Group

Budget

Summary

What are the 3 good-quality keywords?

  • Monthly search for high volume → minimum 100 

  •  The competition was the low average selected. 

  • Very low CPC keyword selected.




Google Ads object & campaign overview/class-27




@Swapan mahanayak